Premiering Thursday, January 25 the series Features E! News’ Zuri Hall, Morgan Stewart And Comedian Justin Martindale As They Discuss the Hottest Celebrity Fashion Trends
E! News continues to deliver its millennial audience premium celebrity content on all of their preferred platforms with its new show “What the Fashion,” launching on Snapchat Discover today, Thursday, January 25. The weekly show features E! News correspondents Zuri Hall and Morgan Stewart along with comedian Justin Martindale as they humorously break down the most recent celebrity fashion trends. From the streets of New York to the red carpets of Los Angeles and everywhere in between, these three highlight what the celebrities are wearing. “What The Fashion” joins “The Rundown” and “Face Forward” and “Ask Kylie” as the latest show launched in partnership between E! and Snapchat.
“Now, more than ever, E! News is focused on producing the best shows on the most engaged platforms and ‘What the Fashion’ delivers both,” said John Najarian, Executive Vice President and General Manager, E! News & Digital. “We’re excited to jumpstart this new franchise on Snapchat are hopeful the show will be an instant hit with both advertisers and viewers.”