No other rock group from Russia has exploded onto the music scene quite as rapidly asÂ LOUNA. The band, winners of the 2009 â€œBest New Artist of the Yearâ€Â Russian Alternative Music PrizeÂ (RAMP)Â and the 2012 â€œFemale Vocalist of the Yearâ€Â Nashe AwardÂ (announced last night!), are poised to take over the American hard-rock scene with their new album,Â Behind A Mask, in-stores and available online April 30, 2013 via Red Decade Records and MEG/RED.
Behind A MaskÂ will open the eyes and ears of the American rock music scene by showcasing the pure blistering talent of LOUNAÂ and the soaring vocals of the bandâ€™s lead singer Lousine â€œLouâ€ Gevorkian (in a world that has become immersed in autotune and over-production,Â Behind A MaskÂ boasts true musical talent with only 10-15 seconds of vocal correction on the entire 45-minute record).Â Behind A MaskÂ features 10 of the bandâ€™s best songs from their first two albums and have been painstakingly adapted into English by American producer and lyricist Travis Leake (the SLoT). The album was mixed by renowned producer/engineer Dan Korneff (Breaking Benjamin, The Pretty Reckless, Papa Roach, My Chemical Romance, Paramore) and mastering duties were handled by the legendary Ted Jensen of Sterling Sound, New York.
On March 26th,Â Behind A MaskÂ will be made available for pre-order and the tracks â€˜Mamaâ€™ and â€˜Businessâ€™ will be released as singles. This will be the first time that â€˜Businessâ€™ is released as a single anywhere. Stay tuned for a pre-order link coming soon. The accompanying music video for the first single, â€œBusiness, is one of the most expensive and elaborate productions in Russian music history according to the film company, InnerVision.
LOUNAâ€™s reputation extends beyond their musicality to include the focus of their personal passions as found in their lyrics and actions.Â They are the most commercially successful rock band of the modern protest movement (of which Pussy Riot has become the most internationally renowned). They donated their song â€œThe Time of Xâ€ to the White Album project raising funds for Pussy Riotâ€™s support and defense.Â MTV USA came to Moscow in October of 2012 and featuredÂ LOUNAÂ in an upcoming documentary about protest music around the world called â€œRebel Musicâ€, which should air in the fall of 2013 on MTVU nationwide.
Formed in 2008 byÂ Tracktor BowlingÂ lead singer Lousine Gevorkian and bassist Vitaly Demidenko, the idea behindÂ LOUNAÂ was to pursue wider musical ideas that didnâ€™t fit in with their original band. They recruited guitarists Rouben Kazariyan and Sergey Ponkratiev, and drummer Leonid â€œPilotâ€ Kinzbursky. After the release of their first EP which lyrically focused on the many modern social problems that exist, they were quickly named the aforementioned 2009 Best New Artist of the Year at the annual Russian Alternative Music Prize (RAMP) awards.
They released their first album, â€œLetâ€™s Get Louderâ€ in December of 2010, selling out every venue during their first national tour of Russia supporting the album. Two singles, â€œFight Clubâ€ and â€œLetâ€™s Get Louderâ€ reached #1 on the Russian radio charts, with â€œFight Clubâ€ remaining in the top 10 for a record-breaking 16 weeks and also being named the 2011 Rock Song of the Year at the annualÂ Nashe Awards. Along with this,Â LOUNAÂ was nominated for Breakthrough Artist and Solo Performance of the year. Their second album, â€œThe Time of X,â€ released in February of 2012 has already produced a #1 single, â€œMama,â€ and their most recent single â€œPeople Looking Upâ€ entered the Russian charts in the top 10.
LOUNAÂ has performed on the main stage at every major festival throughout Russia. Earlier in 2012, they were invited to perform as one of the main headliners at the 50thÂ birthday concert festival honoring Russian rock legend Victor Tsoi of the bandÂ Kino, playing to audiences of over 15,000 people in both Moscow and St. Petersburg.