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Hyundai Motor Company has appointed BTS as Global Brand Ambassadors of its All-New Flagship SUV ‘Palisade.’

Hyundai is teaming up with the seven-member boyband to celebrate the global launch of its largest three row SUV, the Palisade. Hyundai will unveil the Palisade for the first time at the Los Angeles Auto Show on November 28th with a special introduction video starring BTS.

Watch live-streaming of Hyundai’s LA Auto Show press conference here on November 28th from 3:55 to 4:20 p.m.(Californian time) at the MUSE TV YouTube Channel–  http://www.youtube.com/musevideohd or https://www.facebook.com/Hyundaiworldwide/.

The automaker will soon follow up the launch with a variety of digital contents featuring BTS as part of Hyundai Palisade ‘Always Remarkable’ global campaign and present them at their brand new social media account, @Hyundai.Lifestyle, through Instagram, Facebook and YouTube.

The forthcoming Palisade SUV will convey a bold exterior that commands attention and has strong inherent image of safety and security, especially important with parents with growing families and active lifestyles. Palisade’s styling will offer dignity with style in an understated theme that demonstrates clear differentiation worthy of a flagship SUV.

Emerson Unger

Emerson Unger is a producer for MUSE TV out of New York. She is an accomplished individual in the field working with such media outlets as Associated Press, MTV News and E! Online to name a few. Unger is a lover of movie's and Korean Pop Music.