2019 has barely started and Juanes is already on a high note. With a nomination for “Artist of The Year Pop Rock” category for ‘Premio Lo Nuestro“. As Well as his participation in the next edition of renewed festival Battlerock. An amazing event take place in May in Napa Valley, California.
“La Plata” is a heartfelt and joyous tribute to the sound Of Colombian Arts & Culture – driven by the uplifting native rhythms of Vallenato and Guasca.
Always maintaining loyalty to his native country, Juanes decided that his new song and video would be brought to life by Colombian talent. Starting with himself (singer and composer), and using music producers, video director, production company, principal actors, and extras. Juanes conceptualized this song to amplify the potential of his fellow Colombians.
Juanes has always had a sixth sense when it comes to the search for new artists, a gift that has allowed him to discover multiple up and coming Latin talents, and Lalo Ebratt, the 25-year-old from Santa Marta, Colombia is no exception. Ebratt represents a new revelation in Colombia’s music and is part of an artist collective group, called Trapical Minds.
The video for the song, directed by Juan Pablo Valencia was mostly shot inside a local warehouse. With some exteriors shot at the historical train station; Estación del Ferrocarril de Antioquia. This audiovisual experience is an all-out tribute to Colombia.
The beautiful symbology is the ideal background to narrate the comical story of a man with a broken heart. Juanes takes a journey with the actor from Antioquia David Sanín “El del Carriel” through different moments in which he visits various characters and situations trying to forget the women who broke his heart, played by María Luisa Bula; Miss Antioquia 2018.
The video of “La Plata” seeks to continue with the success of “Pa Dentro.” A video that recently won the Latin GRAMMY 2018 in the category of Best Short Video.
Juanes will also be a part of the lineup of the biggest festivals in Latin America like Vive Latino Festival (Ciudad De México), Lollapalooza (Santiago de Chile) and Festival Únicos (Buenos Aires).