SoFi Stadium, the new home of the Los Angeles Chargers and Los Angeles Rams, and Hollywood Park, a 298-acre sports and entertainment destination, officially launched its new collegiate football bowl game, LA Bowl. Today, LA Bowl unveiled its new logo and introduced its brand publicly.
“Similar to SoFi Stadium, the LA Bowl game is designed to deliver an authentic Southern California experience,” said Jason Gannon, managing director, SoFi Stadium and Hollywood Park. “In addition, our bowl game events throughout the week will embrace Los Angeles as the entertainment capital of the world.”
LA Bowl, coming December 2020, is an annual game that will feature Mountain West’s No. 1 selection versus Pac-12’s No. 5 selection. The game will be at SoFi Stadium from 2020 through 2025. Information regarding ticketing will be shared at a later date.
“We are thrilled to partner with LA Bowl and bring a Pac-12 presence to the new state-of-the-art facility at SoFi Stadium, in one of the biggest markets right in our footprint,” said Pac-12 Commissioner Larry Scott. “The entertainment presence of the new facility will provide great experiences for our student-athletes and fans as the Pac-12 continues its postseason matchup with the Mountain West.”
LA Bowl will celebrate the tradition of great college football in Los Angeles through an extraordinary game-day experience that focuses on premium hospitality and highlights the diverse community of Los Angeles. Throughout the week leading up to the game, LA Bowl will also host a series of events for the teams, their families, fans and locals.
“The Mountain West is delighted to partner with the Pac-12 Conference and the outstanding management team assembled at SoFi Stadium and Hollywood Park to launch this exciting new bowl game,” said MW Commissioner Craig Thompson. “Los Angeles is a tremendous market firmly within our footprint that is home to a large number of our member institutions’ alumni and the area from which many of our student-athletes are recruited. This will be a top-flight postseason destination for the No. 1 selection from our Conference.”
For more information about LA Bowl, including ticketing, go to www.SoFiStadium.com/LABowl.