Benjie Escobar stopped with MUSE to talk about his art, working with Toyota and their new vehicle the Toyota C-HR during the closing event for the Hola Mexico Film Festival held at the Plaza de Cultura y Artes on Sunday, June 11.
Escobar an LA-based with expansive collection of influences. Growing up in Pomona he had a vast interest in anime, lowrider bike culture, graffiti, raves, streetwear, DJ culture, Japan, typography, professional design & illustration experience with expanded his influence in his art.
Benjieâ€™s personal and freelance work can be seen on hundreds of T-shirt designs for dozens of brands, in assorted magazines of dubious repute, on more party flyers than would be healthy to attend, stuck on lamp poles you really shouldnâ€™t touch with bare hands, reblogged across the Tumblr-sphere ad infinitum, and occasionally tattooed on unsavory types who make poor life decisions.
In addition to creating more original lettering and graphics and patterns than is even remotely humanly reasonable, Benjie is also known for curating art exhibitions, inventing new zine genres, art-directing gourmet burger festivals, building brands, and giving priceless off-the-cuff marketing tips to anyone who cares to listen, or just happens to be within earshot.
For more on his art please visit his site atÂ http://benjaminescobar.com/.