K-pop icon SEVENTEEN featured on Grammy-winning producer Pharrell Williams’ new single “Bad Influence,” the soundtrack for Louis Vuitton’s Fall/Winter 2025 runway show. Nine members—S.COUPS, HOSHI, WONWOO, WOOZI, THE 8, DK, SEUNGKWAN, VERNON, and DINO—participated in the new song.
Ahead of Paris Fashion Week, Pharrell Williams, serving as Men’s Creative Director of Louis Vuitton, wrote and composed “Bad Influence” for the Louis Vuitton show. SEVENTEEN, selected as the singers for the track, brought it to life with their fresh and unique vocals. The song was revealed for the first time at the ‘Louis Vuitton F/W25 Men’s Collection Show’ at 8:30PM local time on January 21, leaving an indelible impression on both fashion professionals and enthusiasts on site and beyond.
“We are happy and honored to collaborate with Pharrell Williams, whom we have deeply admired for a long time,” shared the members who participated in the song. “We truly enjoyed the creative process which showcases a new side of ourselves. We hope to connect with more listeners worldwide through this collaboration.”
SEVENTEEN’s collaboration with Pharrell Williams, the 13-time Grammy winner, has demonstrated their strong presence not only in the global music scene but also in the fashion industry. The group has been expanding its discography, working with world-renowned artists such as DJ Khaled, Shift K3Y, Marshmello, New Kids On The Block, Anne-Marie, Charli XCX, and Pink Sweat$.
