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Apple updates 13-inch MacBook Pro with Magic Keyboard and faster performance

Apple today updated the 13-inch MacBook Pro with the new Magic Keyboard for the best typing experience ever on a Mac notebook and doubled the storage across all standard configurations, delivering even more value to the most popular MacBook Pro. The new lineup also offers 10th-generation processors for up to 80 percent faster graphics performance and makes 16GB of faster 3733MHz memory standard on select configurations. With powerful quad-core processors, the brilliant 13-inch Retina display, Touch Bar and Touch ID, immersive stereo speakers, all-day battery life, and the power of macOS, all in an incredibly portable design, the new 13-inch MacBook Pro is available to order today, starting at $1,299, and $1,199 for education.

“Whether you’re a college student, a developer, or a creative pro, the 13-inch MacBook Pro delivers powerful performance, a stunning Retina display, and all-day battery life in our most portable pro notebook. Today we’re adding the new Magic Keyboard, doubling the standard storage, and boosting performance, making the 13-inch MacBook Pro an even better value for our customers,” said Tom Boger, Apple’s senior director of Mac and iPad Product Marketing. “With these updates, our entire notebook lineup features the Magic Keyboard for the best typing experience ever on a Mac notebook, offers twice the standard storage than before, and delivers even more performance.”

New Magic Keyboard

The updated 13-inch MacBook Pro now features the new Magic Keyboard, first introduced on the 16-inch MacBook Pro and added to MacBook Air in March. Magic Keyboard features a redesigned scissor mechanism with 1mm of key travel for a comfortable and stable key feel, while the new inverted-“T” arrangement for the arrow keys makes them easier to find, whether users are navigating through spreadsheets or playing games. Magic Keyboard also features a physical Escape key, along with Touch Bar and Touch ID, for a keyboard that delivers the best typing experience ever on a Mac notebook.

Double the Storage

Customers love the superfast SSDs on MacBook Pro, with sequential read speeds of up to 3.0GB/s. The 13-inch MacBook Pro now comes with double the storage of the previous generation, with standard storage starting at 256GB all the way up to 1TB, so customers can store even more photos, videos, and files. And for pro users who need even more storage capacity for large photo libraries and video projects, the 13-inch MacBook Pro now offers up to a 4TB SSD.

Better Performance

The 13-inch MacBook Pro lineup now offers up to 10th-generation quad-core Intel Core processors with Turbo Boost speeds of up to 4.1GHz. Customers who are upgrading from a 13-inch MacBook Pro with a dual-core processor will see up to 2.8 times faster performance. The integrated Intel Iris Plus Graphics deliver up to 80 percent faster performance over the previous generation 13-inch MacBook Pro for 4K video editing, faster rendering, and smoother gameplay. The new graphics also enable users to connect to Pro Display XDR at full 6K resolution.

Faster Memory and More Memory

16GB of faster 3733MHz memory is now offered as a standard configuration on select models, and for the first time on a 13-inch Mac notebook, customers can choose a 32GB memory option. With 32GB of memory, users will experience better performance while running multiple virtual machines and up to 50 percent faster performance when editing gigapixel images in Photoshop.

Portable Design with a Stunning Retina Display

With a sleek aluminum unibody design in space gray or silver and weighing just 3 pounds, the 13-inch MacBook Pro is both highly portable and packed with performance and advanced technologies. Its stunning and brilliant 13-inch Retina display delivers more than 4 million pixels and millions of colors, along with 500 nits of brightness and support for the P3 wide color gamut. And with True Tone technology, the display offers a more natural viewing experience for design and editing workflows, as well as for everyday tasks such as browsing the web and writing email. The 13-inch MacBook Pro also comes with speakers that provide incredibly immersive wide-stereo sound, Touch ID for easy login and secure online purchases, Touch Bar with dynamic and contextual controls, and the industry-best Force Touch trackpad for precise cursor control and Multi-Touch navigation.

Built-in Security and Privacy

The 13-inch MacBook Pro comes with the Apple T2 Security Chip, Apple’s own custom-designed second-generation silicon, which checks that software loaded during the boot process has not been tampered with and provides on-the-fly data encryption for everything stored on the SSD. This allows MacBook Pro and any Mac with the T2 chip to deliver the most secure boot process and storage of any computer. The T2 also protects Touch ID information, so whether customers are unlocking their Mac, entering an online password, or making online purchases, their information stays safe.

Michael Sandoval

Michael Sandoval is the Founder and Executive Producer of MUSE TV, as well as the Producer of NEWS x MUSE, Destination: The Theme Park Travel Show, and he is the Co-Executive Producer of "Hey Han" with Executive Producer and host, Hannah Fletcher. MUSE TV originated as a website covering music and entertainment news in 2012. The company has expanded to YouTube, as well as having its own podcast. One decade later, the MUSE TV Network now exists on Roku and Amazon Fire TV. Sandoval grew up in East Los Angeles, having graduated from Don Bosco Technical Institute. He began his journalism career in junior college where he wrote for the San Gabriel Valley Tribune and Whittier Star News, covering high school sports. Michael then continued his education at Cal State University, Fullerton in which he worked at KTLA as a production assistant for Kurt the Cyberguy. His journalism career eventually led to the transition into the realm of professional sports- specializing in marketing, sales, event planning and public relations with the National Hockey League, Los Angeles Angels, Los Angeles Galaxy and Los Angeles Dodgers. Michael later crafted a hybrid of his journalism career, combined with his newfound marketing skills to create not only the MUSE TV as a news outlet, but also the MUSE TV Internship Program. This program exists with the mission to help develop the next generation of journalists. With a diverse program and over 60 interns having been through the intern program, many of them can now be seen on ABC, NBC, CBS affiliates across the country. The MUSE TV Internship Program was created to bring diversity to the newsroom and to prepare the upcoming generation for any challenges they may be faced with in the ever-changing Media industry. Michael is especially passionate about educating aspiring journalists on the path of becoming a journalist, having overcome many hurdles himself in his career. MUSE TV’s latest intern, Malik Patterson, most recently accepted a job for WHIO TV 7 in Dayton, Ohio. Sandoval still practices journalism while running the business.

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